B.S. in
Marketing
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Develop brand marketing consumer skills with a B.S. in marketing online or on campus at Cornerstone University. ACBSP accredited and Christian worldview focused.
NEXT START
March 12, 2024
March 12, 2024
ON-CAMPUS OR ONLINE
75% TRANSFER CREDITS
Influence Consumers with a B.S. in Marketing Online Degree
Our ACBSP-accredited degree offers a leading-edge curriculum that covers brand building, communications, consumer behavior, market research, professional sales, and digital marketing. Whether you choose to study 100% online or on campus, our affordable B.S. in business marketing degree prepares you to influence brands and people in a dynamic, evolving marketplace.
Market-Ready Skills for Marketing Professionals
Communications: Skilled in persuasive communication techniques to influence outcomes and drive successful results.
Marketing: Developed and executed marketing strategies aligned with business goals, driving impactful campaigns and growth
Sales: Expert at matching products to customer needs, boosting satisfaction and revenue through tailored recommendations.
Management: Leveraged market research and analysis to guide decisions that enhance efficiency and support business success.
Project Management: Applied structured project management methods to achieve timely, efficient delivery of project goals.
Morally Grounded Leadership: Demonstrated ability to inspire and ethically guide teams toward achieving organizational objectives, fostering a collaborative and productive work environment.
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Concentrations
The on-campus psychology program at Cornerstone is designed to inspire your intellect, deepen your character and prepare you to lead in your career with influence and wisdom.
Child & Adolescent Services Concentration
The child and adolescent services concentration prepares you to work in a variety of human service roles that focus on children, adolescents and families. Your course work and related experiences will focus on child and adolescent development, creative therapeutic approaches for children and families and the contexts that impact children and adolescents.
If you desire to work with children, adolescents and families in agency, counseling and ministry settings, consider adding this emphasis to your program of study.
Psychology: Child & Adolescent Services Four-Year Planning Guide (PDF)
Counseling Concentration
The counseling concentration prepares you to support and encourage the health and development of children, adults and families in a variety of workplace and ministry environments. You’ll examine, explore and critique psychological ideas, theories and applications from a Christian perspective. In addition, you’ll apply what you learn in the classroom to work, volunteer, internship and professional experiences throughout West Michigan.
At Cornerstone, our program is unique because:
Faculty hold decades of experience in counseling, school-based practice and research.
Students complete an original research project and APA research paper, with the opportunity to present at local, state and national conferences.
Students from our program consistently score above the 90th percentile on the Major Field Assessment Test, a national standardized test of psychology majors in all different types of college and university settings.
Psychology: Counseling Four-Year Planning Guide (PDF)
Child & Adolescent Services Concentration
The counseling concentration prepares you to support and encourage the health and development of children, adults and families in a variety of workplace and ministry environments. You’ll examine, explore and critique psychological ideas, theories and applications from a Christian perspective. In addition, you’ll apply what you learn in the classroom to work, volunteer, internship and professional experiences throughout West Michigan.
At Cornerstone, our program is unique because:
Faculty hold decades of experience in counseling, school-based practice and research.
Students complete an original research project and APA research paper, with the opportunity to present at local, state and national conferences.
Students from our program consistently score above the 90th percentile on the Major Field Assessment Test, a national standardized test of psychology majors in all different types of college and university settings.
Psychological Science & Practice Four-Year Planning Guide (PDF)
Influential Careers with a B.S. in Marketing Degree
A Bachelor of Science in marketing opens doors to a broad range of business industries:
Marketing Assistant
Social Media Coordinator
Fundraiser
Marketing Coordinator
Digital Marketing Specialist
Public Relations Specialist
Market Research Analyst
Brand Manager
SEO Specialist
E-commerce Manager
Brand Assistant
Event Marketing Assistant
Social Media Manager
Marketing Analyst
Sales Representative
Advertising Manager
Content Marketing Manager
Product Marketing Manager
Email Marketing Manager
Marketing Director
Admissions
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- Connect with your Admissions Counselor
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